We're hiring a Marketing Executive to drive brand visibility, inbound demand, and content distribution across digital channels.

Role Overview

This is a mid level role inside a fast scaling software and systems company working with professionals in healthcare, legal, finance, real estate, and technology.

This role plays a direct part in how Brandsquare is perceived externally. Your work shapes trust, authority, and inbound opportunities.

If you care about strategy, consistency, execution, and measurable outcomes, this role fits.

Key Responsibilities

Brand Visibility & Digital Presence

Maintain and grow Brandsquare's digital presence across platforms
Ensure brand consistency in visuals, messaging, and tone
Execute content distribution aligned with company positioning
Support authority building through strategic digital exposure
Ensure public facing content reflects professional standards

Content Strategy & Execution

Plan and execute content calendars across digital platforms
Coordinate blogs, posts, visuals, and announcements
Repurpose long form content into platform specific formats
Ensure content aligns with business goals and target audiences
Maintain disciplined publishing standards

Social Media & Platform Management

Manage company profiles across LinkedIn, Instagram, Facebook, X, and other platforms
Monitor engagement, comments, and inbound interactions
Ensure professional responses and brand aligned communication
Track platform performance and audience growth
Maintain consistent and structured posting systems

Lead Generation & Funnel Support

Support inbound lead generation initiatives
Assist with landing pages, CTAs, and marketing funnels
Coordinate with leadership on campaign alignment
Track lead sources and performance metrics
Improve conversion through structured messaging and positioning

Paid Advertising & Performance Marketing

Plan, execute, and optimise paid advertising campaigns across Meta (Facebook), Google, and TikTok
Manage retargeting, remarketing, and lookalike audience campaigns
Test creatives, audiences, and funnel stages to improve performance
Monitor advertising spend and maintain disciplined budget management
Maintain stable performance across both low budget and scaled campaigns

Campaign Planning & Execution

Assist in planning digital marketing campaigns and launches
Execute campaigns with defined objectives and timelines
Coordinate creatives, copy, and publishing schedules
Monitor campaign performance and adjust when needed
Ensure campaigns remain aligned with brand positioning

Campaign Performance & ROI Optimisation

Analyse overall marketing performance and improve return on investment
Identify performance gaps and implement corrective strategies
Reduce campaign cost per result through testing and optimisation
Improve targeting strategies and funnel flow using performance data
Support leadership with insights that improve marketing profitability

Analytics, Reporting & Insights

Track digital performance metrics and indicators
Prepare weekly and monthly marketing reports
Monitor traffic, engagement, and conversion performance
Share insights with management clearly and professionally
Use data to improve future marketing systems and strategy

Website, Funnel & SEO Support

Support website content updates and optimisation
Assist with SEO practices and structured content publishing
Coordinate blog publishing and internal linking
Ensure website content aligns with marketing goals
Support conversion rate optimisation initiatives

Marketing Automation & Customer Retention

Support WhatsApp marketing campaigns for customer engagement and follow ups
Assist with email marketing campaigns for promotions and education
Help segment customer lists and optimise engagement performance
Support marketing automation systems for lead nurturing and retention

Cross Team Collaboration

Work closely with design, content, and leadership teams
Align marketing execution with business priorities
Support launches, announcements, and internal initiatives
Maintain clear communication and timelines
Execute feedback efficiently and professionally

Discipline, Ownership & Consistency

Maintain discipline in daily marketing execution
Follow systems, processes, and reporting standards
Take ownership of assigned channels and outcomes
Respect deadlines and quality expectations
Treat marketing as a strategic business function

Requirements

3+ years of hands on digital marketing experience for a business brand
Strong written English with professional tone and structure
Proven experience managing LinkedIn as a business growth channel
Understanding of B2B positioning, authority building, and inbound strategy
Familiarity with Meta Ads, Google Ads, or similar advertising platforms
Comfortable working with marketing metrics and reporting systems
Organized and system oriented in execution
Able to follow structured content calendars and KPIs
Self driven and accountable without constant supervision
Comfortable using and exploring AI tools to work faster and sharper, with enthusiasm and a genuine hunger to learn and grow

This role suits professionals who execute with discipline, maintain consistency, and focus on measurable marketing results.

Benefits

As a system driven, fast scaling U.S. registered software agency, Brandsquare maintains a structured set of benefits designed to support the wellbeing, professional development and long term stability of our teammates.

The following outlines the workplace benefits and support systems that exist within the Brandsquare operating structure.

2.1 Compensation Benefits

Monthly Base Compensation
Monthly Allowances (Accommodation, Lifestyle, Conveyance, Connectivity)
Yearly Two Festival Bonuses (Eid al-Fitr & Eid al-Adha)

2.2 Performance Benefits

Quarterly Increments: Up To 04 / Year
Mandatory Increment: 01 / Year
Appreciation Rewards: Quarterly Performance Based Cash Rewards

2.3 Welfare Benefits

Healthcare Support Fund
Fitness Support Fund
Knowledge Support Fund
Newborn Support Fund
Condolence Support Fund
Emergency Support Fund
Memorial Support Fund
Security Support Fund
Tenure Support Fund

2.4 Standard Benefits

Fully Subsidized Lunch From Renowned Catering Partner
Unlimited Snacks Access From Dedicated Snacks Corner

2.5 Cultural Benefits

Cultural Celebration Gifts
Special Day Celebrations
Internal Recognition Rewards
Monthly Casual Daylong Trips
Annual Official Weeklong Trips

2.6 Growth Benefits

Access To Premium Courses
Access To Expert Sessions
Access To Software Suites

Leaves

Brandsquare leave structures follow national labour standards and are administered according to tenure, eligibility timelines and internal policies.

3.1 Standard Leaves

Casual Leave: 10 Days
Sick Leave: 15 Days
Earned Leave: Up To 15 Days

3.2 Special Leaves

Maternity Leave: 120 Days
Paternity Leave: 10 Days
Recovery Leave: Up To 10 Days
Bereavement Leave: 3 Days

3.3 Performance Based Leaves

Excellence Leave: 10 Days
Anywhere Leave: 10 Days

3.4 Holidays

Weekly Holidays: 52 Days
Festival Holidays: Approximately 11 Days
Government Holidays: Approximately 11 Days

These entitlements are structured to protect your wellbeing and ensure you maintain a healthy work life balance throughout your journey with us.

About Brandsquare

Brandsquare Limited is a fast scaling, U.S. registered software and systems company operating across the United States and Bangladesh. We're a team of around 15 across development, design, product, and growth, working with professionals in regulated industries including healthcare, legal, finance, real estate, and technology.

Our Bangladesh office is in Uttara, Dhaka. We run on systems and structure, with a focus on professionalism and long term growth.

Why Join Brandsquare

As a Marketing Executive, you'll operate and strengthen the company's external brand system.

Your work ensures:

The company is represented through structured messaging
Brand systems are maintained across digital platforms
Visibility is built through disciplined marketing execution
Trust and authority grow through repeatable marketing systems

You're not just creating content. You're helping operate the company's external brand system, influencing credibility, inbound opportunities, and long term brand equity.

If you care about structured execution, brand systems and measurable marketing outcomes, we would love to hear from you.